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The Open Door Auctions Blog

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The Difference Between Selling a House and a Home

There's a little bit of psychology involved with being a real estate agent. You might not have noticed, but when they talk to a buyer about a purchase, it's called a "home." When they talk to a seller it's referred to as a "house." This choice in terminology is not accidental. A home conjures up an appealing image of a personalized space where you live, raise your family, and decorate according to your tastes. Buyers tend to think in terms of whether or not they can see themselves living in a particular structure. A house is simply that - a depersonalized structure, one of a million on the market at any particular point in time. As a seller, the sooner you can de-personalize your feelings about the home/house, the sooner you'll do what needs to be done to get it ready for sale. In short, buying is an emotional decision and calling it a home taps into emotions. We recently ran a three part...

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Why Speed Counts When Selling Your House

Have you ever noticed how so many things in life are undertaken with sheer driving intensity and desire to get it done quickly - but then something happens. Life gets in the way. Motivation wanes. Intensity fades. Pretty soon it's two years down the road and your house still sits on the market with the interested stream of buyers having faded to an anemic trickle. Though human nature might account for this scenario, it makes us wonder why the old fashioned real estate industry has bought into the notion that it must always be this way? Doesn't your agent want his commission? Why is he willing to sit in the office waiting for the phone to ring? For today's traditional real estate professional, it's a numbers game. He signs as many suckers as he can to long term listing agreements, figuring a few each year will pan out on their own with no real effort from him. His effort goes towards signing...

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Open a Can of Feng Shui on the Mother-In-Law

* Decades of studies, academic as well as social, interviewing hundreds of families have revealed that nearly two-thirds of women complain they’ve suffered long-term stress arising from friction with their husband’s mother. In turn, an equal number of mothers-in-law complained bitterly about their exclusion from their son’s lives and from their grandchildren. Having a mother-in-law living in your house can rarely be classified as a desirable situation. We don"t have to go into the gory details to establish that this is a circumstance about as ripe for friction as anyone can imagine. Unfortunately, this stress manifests itself in the living space and, believe it or not, people taking a tour of a house you"re trying to sell will notice it. You need to open a can of Feng Shui. Quick! Since the Chinese art of Feng Shui to balance the energy in living spaces has evolved over the course of...

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How to Sell Your House in Any Market (part III)

Welcome to the final installment in our series about preparing your house for sale no matter what the broader real estate market is doing. Note we haven't promised that doing this stuff makes it a guaranteed sale, but neglecting it goes a long ways towards insuring you'll be looking at the “For Sale” sign in your front yard for months or years to come. Your task at hand now is to make that house sparkle. In particular, you should: Wash all the windows inside and out Beg, borrow, or steal a pressure washer for siding, sidewalks, etc Get rid of cobwebs Fresh caulk for tubs, showers, sinks Polish chrome wherever it might be found Clean the refrigerator thoroughly Daily vacuuming, floor waxing, dusting New rugs, fresh towels Get rid of odors wherever they may be hiding If you've neglected any (or all) of these tasks for a while, the first time through might be daunting....

Open Door Auctions

How to Sell Your House in Any Market (Part II)

Okay kiddies, last time we underscored the need to dissociate, de-clutter, and de-personalize your house before trying to sell it. These three issues can be the difference between a sale and a long sit on the market, but today we've got even more tips for selling your house, no matter how bad you think the market is. Organize closets and cabinets: You're not going to watch a potential buyer every moment they're in your house, right? Need to give them room to breathe and snoop. You can bet they're going to peek into the bedroom closets and kitchen cabinets. When they do, make sure that an avalanche of stuff collected from every other room in the house and hidden away doesn't come crashing down on top of them the moment they open the door. Kitchen specifics - alphabetize spice jars, neatly stack dishes, and turn all the coffee cup handles out. In the bedroom closet, line up shoes and hang...